SEO Specialist
Job description
Full-Time • Experienced • Wiesbaden • (m/f/d)
At Yalwa, bringing people together is our mission. We strive to make the digital world a place where people build real-life connections. Working at Yalwa means being part of a friendly, passionate team of people from over twenty-five different countries. With the support of your colleagues, you’ll have the opportunity to challenge yourself, evolve, share your knowledge, hone your skills and work on ambitious projects.
Are you an experienced SEO professional with a passion for growing organic visibility through high-quality content and authoritative off-page strategies? We're looking for an SEO Specialist to join our team and help strengthen our organic presence across international markets.
Your tasks:
Develop and execute off-page SEO strategies to increase domain authority, organic visibility, and search rankings
Create and optimise SEO-focused content by conducting keyword research, identifying content opportunities, and applying SEO copywriting best practices
Monitor, analyse, and report on SEO performance using Google Search Console, Google Analytics 4, and SEO tools, providing actionable insights and recommendations
Identify new opportunities to improve organic traffic through competitor analysis, content gap analysis, and market research
Work closely with cross-functional teams to support SEO initiatives across multiple websites and projects
Contribute to on-page SEO improvements, including metadata, internal linking, content optimisation, and information architecture
Support technical SEO initiatives by identifying issues and collaborating with developers to implement improvements